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Liquid Detergent 950ml
Liquid Detergent 950ml
   I use this detergent for handwashing and it's very bubbly, even with just a little amount. Smells...  
- Lenji
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100% Natural | Free from skin irritants | Vegan 

Great for delicates
Gentle enough for handwashing delicates and keeping colored fabrics vibrant, yet hardworking enough for uniforms, this all-natural citrus-scented detergent leaves clothes clean, fresh and soft.

Free From Harmful Chemicals
✓ Free from artificial fragrances & dyes
✓ Free from bleach & optical brighteners
✓ Biodegradable and non-toxic
✓ Locally-sourced coconut cleansers
✓ Free from chlorine that damage water ecosystems

Save money & time
With 100% plant-based foaming and cleansing agents, using our genuinely natural detergents require less water usage during the rinse cycle, cutting down your rinsing time, lessening your electricity usage. Using them have also been found to reduce water consumption by one-third. And as our natural detergents keep colors vibrant and leave clothes soft, no need for fabric conditioner. How’s that for savings?


From fresh, white linens to crisp, white shirts; these simple joys in life are any cleaning diva’s dream. But did you know that the bleach you’ve been using to get that “insta-white” effect can actually harm you and the environment?

Bleach, a chlorine-based chemical solution, is a highly toxic substance that has been involved in more household poisonings than any other chemical. It’s found in the majority of household cleaning products, disinfectants as well as laundry detergents. According to the Environmental Working Group (EWG), frequent users of chlorine bleach are at increased risk of developing asthma and other respiratory problems. The West Virginia University Extension also links chlorine-based compounds, like dioxins, with low sperm count, testicular cancer and breast cancer due to their ability to mimic human hormones.

Optical brighteners, an alternative to bleach, make fabrics appear brighter but can often cause skin irritation. As they can accumulate in the environment, they too become toxic to aquatic life.

So, in the race to have the softest, whitest, most fragrant clothes, detergent manufacturers use a chemical to address a problem that causes another problem that needs yet another chemical to fix. You want nice-smelling clothes, put fragrance. Fragrance might cause discoloration, so put a whitener. Whitener makes clothes stiffer, so put a fabric conditioner to soften clothes. That’s a lot of chemicals left on the fabric that your skin is exposed to. No wonder people get skin allergies nowadays! Perhaps the only solution is to switch to a natural, harmful chemical-free detergent!

aqua (water), sodium coco fatty alcohol sulfate (coconut-derived), potassium cocoate (coconut-derived), alcohol denat. SD alcohol 38-B, sodium lactate, decyl glucoside (vegetable-derived), sodium carbonate, Citrus aurantium dulcis (orange) peel essential oil, glycerin (vegetable-derived), citric acid, parfum (fragrance, all-natural), phytic acid (rice bran-derived)

To learn more about our natural ingredients, click here
  • Vanessa (03/23/2021)

    I really like this product! Hoping for other scent variants.
  • Rachel Clare (01/07/2021)

    Been using this since November. A bit pricey but I like how it has no harmful chemicals. Love the scent too. Hope to buy in bigger container soon if refilling is not yet possible. [EDITOR'S NOTE: Hello Rachel Clare! We're happy that you liked our Liquid Detergent. You'd be happy to know that this product is available for refilling at our Commonwealth, SM The Block, and SM Megamall branches. Thank you!]
  • MJ (07/31/2018)

    The BEST! Please release a bigger (so I do not have to always order) and smaller (easier to sell/test) packaging.
  • Donna (07/09/2018)

    Truly in love with the scent of this product and how environment-friendly it is! Its mild, citrusy scent and its gentle feel on the skin might lead one to doubt if it could clean well, but throw those doubts away because it effectively does remove stains! :) The price is the only reason why I rate this 4 out 5 stars, otherwise, it really delivers.
  • Katey (01/10/2018)

    I love the scent of this product. It is gentle but does the work. Container is made of good quality and can be reused. If only they sell refills. I am on my 2nd container.
  • Lea Junio (08/31/2017)

    I am SUPER IN LOVE with this product! As an animal rights advocate, I have always been on the lookout for cruelty-free products to replace the ones we are using now (that are not cruelty-free). I am so happy that HHN came up with this! I love the smell and the consistency of performance, even with an autoload washing machine. It is also effective in removing tough stains (ie. blood) so I am super happy! Even my husband, who is very picky with scent, LOVES this one! I think this is going to be a mainstay in our home! My only hope in the future is to make this product a little cheaper so that more housewives like me can afford it. It's such a promising household product and I really wish more homemakers will use it.
  • Maria Angelica (06/23/2017)

    My hands don't get dry and my clothes are soft even out using a fabric softener.. I also hope as with other consumers that you can make them available in refill pack. Can I give you back the containers that I have for your reuse? :-) [EDITOR'S NOTE: We're thrilled that you loved our Natural Liquid Detergent. We also appreciate your feedback regarding the packaging. Kindly note that because all our products are made with natural ingredients, it's very challenging to implement a refill program due to the safety conditions that come with producing natural products. We have an incredibly dedicated Quality Assurance team that has very high standards when it comes to ensuring our products are absolutely free from contaminants. Because all of our products are made with natural ingredients, a refilling system would be very challenging due to the higher risk of contamination. So as convenient as the idea of rinsing and refilling bottles may seem, our safety standards unfortunately cannot be achieved by simply rinsing bottles out at home with soap and water. However we are always looking for ways to keep our customers' safety, wellbeing, and convenience in mind, so rest assured we will continue to work on exploring our alternatives and expanding our various efforts. In the meantime, we do encourage our customers to reuse, recycle or upcycle your empty bottles. You may also opt to sell these to the nearest junk shop in your neighborhood. Thank you!]
  • Allyn Batungbacal (04/24/2017)

    Love, love, love the grapefruit fresh scent that removes the most awful odor and leaves fresh clean scent especially from my baby's washable diapers. helping me save on time, water and effort as it washes off stubborn dirt, rinses off easily with lesser water consumed without leaving any soap residue. Making my laundry day light and easy!
  • Jovy (04/24/2017)

    I use this on my kids clothes and cloth diapers. I love that it has no harmful chemicals. Clothes smells good and I'm glad that I no longer have to use fabric conditioners. Will definitely use this product from now on.
  • Fidelle (04/24/2017)

    I use this on my delicates (underwear, socks, ties, etc) since it cleans well without fading color. It is quite expensive but I highly recommend it for clothes you want preserved. I also recommend it for baby clothes since you don't have to use fabric conditioner after using this. It smells so good even if I hang my clothes under cloudy skies. I feel nervous about fabcon on baby clothes. Kids will easily absorb and ingest the stuff since they put everything into their mouths. Since we don't rinse fabcon, leaving it on children's clothes means you're feeding your baby with it. Gross!
  • Jennifer (04/24/2017)

    I recommend this product because its is very gentle on the hands and tough on removing dirt and bad odor of clothes. Nice refreshing scent.
  • Allyn Batungbacal (04/24/2017)

    I am crazy in love with this product, it solves my laundry problems, saves me time as it rinses off easily and money for I never need to use a fabric softener as it leaves clothes soft and now I don't need to have several brands and different kind of detergents (1 regular commercial brand and baby detergent for baby clothes) For the natural formula keeps me worry free from harmful chemical residue that usually sticks to clothes even with thorough rinsing.
  • Roan (04/24/2017)

    Whenever I use the usual commercial brands, my hands get very dry and flaky, and peels off dead skin the following day. With this, I haven't had any of those nasty effects on my hands and of course, I trust I won't have them anymore. It's gentle to my hands...and the environment.
  • SheMi (04/24/2017)

    I don't do laundry coz my hands get super dry or flaky. but after using this (hand wash) I didn't get the usual side effect of doing the chore. <3 it. Hope you sell this in Refill packs so we can reuse the containers!!! (we're supposed to rate it a 5 star but rate it a four star coz we want the refill packs!!! hahahahaha)
  • Grace (04/24/2017)

    I can finally say goodbye to fabric conditioners! This liquid detergent makes our clothes soft and fresh-smelling without the harmful chemicals! Galing!
  • jojo (04/24/2017)

    I tried this on my hand washable wool items such as beanie and next-to-skin baselayers. Wool is very sensitive with "detergents" that a wrong detergent could make it shrink. So far, it has done NO HARM to my sensitive garments. You saved me from dry cleaning and detergent specialized for wool ordered from US. Thanks a lot. The bottle is very nice,actually. Hope, you'll be selling refills.
  • Lerma (04/24/2017)

    Like this product, no dry feeling after washing clothes and rinse off easily...saves me water and time...I agree that this should have refill...2 thumbs up HHN!!!
  • jen (04/24/2017)

    This works well as a cleaning agent and does not dry your hands. The subtle scent is refreshing, and comes in a package that is equally pleasing. This is mild enough yet effective to use on menstrual cloth pads and other sensitive items. We line dry our clothes which stay under the sun for a few hours. The scent is great but does not last on our clothes. Garments made of really soft fabric still tend to dry stiff as well. I'm not sure if the people who mentioned this detergent is great without fabric softener use the dryer for their clothes, but our experience requires us to use fabric conditioner if we're after a bit of softness. We've noticed that some clothes that have been washed many times in the past tend to bleed when soaked in this detergent. This not particulary alarming as long as you wash with garments similar colors. The process just tends to be a bit more tedious and time-consuming. Refills in 3-5 liter packs would definitely make this product cost-effective as the contents of the 950ml jug tend to get used up easily, especially in a big household such as ours. It would help to consider repricing as well. Our house helps would like to use this product in their own households but find the price overwhelming. While they have been influenced by our family to try to shift to eco living, and while availability of local, safe and good-quality eco products are no longer an issue these days, they have yet to find products that are not tough on their budgets. [EDITOR'S NOTE: Hi Jen! Thanks for your positive feedback! Just to explain how most chemical liquid detergents work, they are often laden with fragrances for pleasant-smelling clothes. Synthetic fragrances have been linked to lots of ser, including hormone disruption in children, so we always avoid them. Whiteners make clothes stiffer, which requires fabric conditioner to soften them. That's a lot of chemicals that your skin is exposed to! Our Natural Detergent contains natural ingredients like sodium carbonate to effectively remove dirt, while being gentle with your health by steering clear of harmful chemicals. However we've only just begun and we hope to bring you more natural home care products that suit your needs and budget soon! We salute you for influencing your entire household to make the natural switch!]
  • Normi (04/24/2017)

    I love this product! I use it mainly for my baby's clothes and cloth diapers. Smells so nice and clean. It isn't too sudsy too so you don't have to use a lot of water to rinse the detergent off. The only drawback I have with this product is that the size is small. I wish you will produce it in bigger bottles so I can extend it to our clothes too. :D [EDITOR'S NOTE: Hi Normi! Thanks for the great feedback! You can actually use 2 capfuls of liquid detergent to do a medium load of laundry for your clothes and your baby's once a week, and each jug can actually last you around 2 months! We'll look into producing bigger sizes, though :) Thanks again!]
  • Normi (04/24/2017)

    I love how this detergent cleans. It doesn't smell too strong and I love the calamansi scent it has. I use it mainly for my baby's garb and cloth diapers. It also isn't too sudsy which is good because you don't have to use a lot of water to rinse it off. I just wish it would come in bigger bottles so I can extend it to our clothes as well.
  • Amandas Purplebox (04/24/2017)

    The soap is gentle on skin and has no irritating smell. It's the perfect soap for my baby's cloth diapers. All natural and eco friendly!
  • Maricris (04/24/2017)

    Gentle on skin and no awful odor. It's really perfect for my baby's cloth diapers! Highly recommended!
  • gaye (04/24/2017)

    I've been very much into buying environment friendly products recently, as my personal initiative in helping to preserve what's left of mother earth. HHN has been part of my first preference in the list since last year and I have included this item into my regular purchases way back from its initial release. I loved its citrus scent while washing and so loved how it softened cotton based laundry like underpants, tees, sleep shirts, other light garments, dress and towels, of course. On heavier fabrics and stains, however, I can't seem to be so confident about its efficiency and so I add in a capful more and some baking soda. Later, if this still won't suffice, I find myself resorting back to a regular detergent and bleach. I have eventually resorted to using this detergent for lighter and delicate fabrics, only, but I am not sure if I will still continue on with this detergent until it is all used up. In the end, much as I would like to make additional contributions in protecting the environment through this product and even with its current discounted rate, I am finding it hard to keep up with my own means by having to spend more. I am on my way to looking for cheaper organic alternatives. In the meantime, I am forced to go back to my trusty Ariel and a scoop of baking soda which lends me a only total of P 60 - 90 only versus this P 299 bottle :( [EDITOR'S NOTE: Hi Gaye! Thanks for your feedback. At P299.75, our Tough Love Liquid Detergent is the most affordable brand that we are aware of for a genuinely natural product. The dangerous thing about using chemical detergents is that the manner and method by which they achieve the efficacy in removing soils and stains involve toxic chemicals. The risks that we put ourselves at whenever we use laundry detergents containing these harmful chemicals far outweigh the few additional pesos we need to spend for a truly and genuinely natural detergent. Having said that though, we continue to do all that we can to find ways to further lower the cost of producing Tough Love without sacrificing our ability to continue to pay the fair price for the partner farming communities that we have committed to help and break their cycle of poverty. We salute your commitment to the environment and we strive to create a brand that would eventually make it possible for people of all income levels to afford a natural, healthy, and sustainable lifestyle. In the meantime, we hope you get to try out our new Tough Love 100% Natural Powder Detergent for P199.75 :) Our vision has always been to make a genuinely natural detergent affordable for Filipinos. Thank you so much for supporting us through this endeavor :)]
  • Bettina (04/24/2017)

    Despite the commercial fabric softeners & detergents in the market, none have compared to this. The citrus smell is just a bonus. My beddings & towels have never been happier.
  • Cris (04/24/2017)

    It does work really well on stubborn stains like food, oil, and blood. Rinses off easily and doesn't leave residue on the clothes. I also found out that it works just as well in removing mildew in toilet bowls, shower curtains, and other frequently-damp corners in the bathroom. Love this detergent!
  • Rosa (04/24/2017)

    For modern cloth diaper users like myself, this is an amazing product! I am normally unable to hang my baby's nappies under the sun but even when air-dried, the nappies are soft, fluffy, and smell so good! A definite household favourite.
  • Rebie (04/24/2017)

    what i love about this soap was that i noticed last night after soaking my laundry for 3 days it didn't smell bad compared to the usual detergent soaps that we get from the grocers. tipid sa tubig pagbanlaw kasi di mabula and so soft to the hands after washing. and soft to iron the clothes after washing. sometimes i just hand pressed my clothes and ok na ;) love the smell too ☼
  • Lydia (04/24/2017)

    Sana you can make refill foil packs like the ones at the supermarket of other liquid detergent. Im one who likes to recycle and matipid talaga ako sa gamit. Kaya nanghihinayang ako sa itatapon kong container.. sana you can make refills para refills na lang bibilhin ko which will be cheaper na rin and tipid sa gastos.. Thanks! [EDITOR'S NOTE: Hi Lydia! We don't create refill packs in sachet form because they are not environmental and they may clog up sewage drains and contribute to floodings. However, you can put your empty bottles to good use through our Balik Bote, Bigay Buhay program! Simply drop off your old Human Nature bottles (along with other PET bottles) at your nearest branch. All empty bottles will be sold to support nearby Gawad Kalinga communities :) Thank you!]
  • Yna (04/24/2017)

    I love the smell! I use this alongside Tough Love detergent since it is fragrance-free. I just tried what's written on the magalogue and it worked! I really recommend this because it really is easy to rinse and effectively cleans and removes dirt. Thank you HHN! :)
  • Jing (04/24/2017)

    I like this liquid soap, it smells good even in days like two or three days soaking, besides it is good in hands so that it is my maintenance liquid soap. Thanks HHN!
  • Tedi (04/24/2017)

    Use this as instructed: dilute in water before adding the clothes and you get amazing results - fresh-scented laundry that is not floral-smelling, great for my daddy and brother. When you're really drained and ayaw magkusot, pwedeng overnight babad then a 5 minute cycle, and it still smells great. If you do it the washing-machine way (clothes in water, tapos detergent added last), I find that it is not as effective. I tried it with and without adding powder detergent, and both times it was like I wasted the 1-2 caps I used when done this way. Since this is a bit expensive, IMHO, i 'stretch' it by mixing it with my favorite Korean-branded powder soap from S&R. For about 1 batya-full of laundry, kinukunaw ko muna yung half-scoop nung powder sa tubig, tapos 1 cap nito (last sya, kasi mas madaling matunaw sa tubig). From experience, nane-negate yung effect nya if I use too much of the powder. i know it seems as if 'maarte' yung product that it is only effective when used in a certain way, but it is worth the effort since it saves me time and energy that I would have instead used in doing laundry. And I don't think it is comparable to FabCon, fabcon canNOT hyper-rize your detergent to be able to do an overnight power-babad. [EDITOR'S NOTE: Hi Tedi! While our Tough Love Liquid Detergent is natural and safe, we cannot assure you of the interaction effect it may have when mixed with other detergents. For best results, we recommend following the handy-dandy washing guide on our packaging :) Thank you!]
  • Rebecca (04/24/2017)

    I thought I would have to put more liquid detergent to get my clothes clean since this is natural, but I was wrong. I even used less than the recommended amount by HHN and my clothes still got cleaned well. The formula's good and doesn't make the colors fade. The scent is also great. No need to use fabric conditioner.
  • Allyn B (04/24/2017)

    I'd like to share other uses of this product. The liquid detergent can really eliminate fowl odors not only in clothes but also when used to wash your bathroom floor, sink and toilet bowls. Just dilute 1/2 cap of Tough Love liquid detergent (using the liquid detergent's Cap) to 450ml water, mix in a bottle (I suggest an empty bottle of tough love dish washing liquid) pour a generous amount of this solution to your scrubbing pad or sponge, you may choose to add Baking soda as you scrub the dirt and grime away. For toilet bowl cleaning, squeeze an ample amount of the solution around the toilet bowl rim, sprinkle with a spoonful of baking soda and scrub with the toilet brush as usual. You'll be surprised that your toilet and bathroom smells cleaner and slime free for 2 or three days longer. [EDITOR'S NOTE: Hi Allyn! That's great! Thank you for sharing your Tough Love tips.]
  • Veronica (04/24/2017)

    I just use this as an add-on to the power version. Adding a small amount makes the smell of our clothes so good. I guess I have to stick to this combo until they come up with a scented version of the powder.
  • Alena (04/24/2017)

    I like the mild scent of the liquid detergent. The clothes smells clean afterwards even when dried indoors/not under the sun. Using the liquid detergent helps me save water because it's not as bubbly as other brands. In addition, the clothes are soft afterwards so I don't have to use fabric softener.
  • misstess (04/24/2017)

    I love this detergent liquid so much!!! I love the scent, I don't need to use fabcon anymore for my clothes to smell good and be malambot. Sana magkaroon ng refill packs at smaller bottles para mabitbit during travel. :-)2670
  • Lenji (04/24/2017)

    I use this detergent for handwashing and it's very bubbly, even with just a little amount. Smells great too, even after a day (laundry will smell with other detergents). However, I wish we have refills for these... =)
  • Felyn (04/24/2017)

    Love love love this product! I love the smell too. It's effective in removing stains on whites. I used to have to soak whites but with this I didn't have to. It saves me time, water and energy. I just wish they have refill packs. :)
  • Irish (04/24/2017)

    I wish you could have a bigger size for this with a discounted price given that it's a bigger size! :)
  • Espie (04/24/2017)

    An expensive bag made from fabric that I bought from US got stained. The cleaning instructions that came with the bag indicated that detergents should not be used in cleaning it as it may damage the fabric. And the only way to remove any dirt/stain is to use soft cloth with water. I was cleaning for several minutes with just water to no avail. Frustrated, I dip the soft cloth to this liquid detergent and lo and behold! The stain was gone with just a few rubs! Inspired, I cleaned the entire bag with this detergent and it did not cause any damage. Now my bag is as good as new :)
  • Adie (04/24/2017)

    A dermatologist once told me that the strong smell of detergents and fabric conditioners is making my back acne worse so ever since then I always smelled my clothes to check if the detergent/fabric conditioner used left a strong smell. When I saw this product I thought I should give it a try. And I really love it! It doesn't leave a strong smell on my clothes and it keeps the fabric soft. I also use this to wash my bedsheets and pillowcase. :)
  • CHE (04/24/2017)

    I love the scent and its easy to rinse. I hope refill packs will be available soon. Thanks. [EDITOR'S NOTE: Hello Che! We're happy that you loved our Natural Liquid Detergent. We also appreciate your suggestion regarding refill packs. But as all our products are made with natural ingredients, it's very challenging to implement a refill program due to the safety conditions that come with producing natural products. We have an incredibly dedicated Quality Assurance team that has very high standards when it comes to ensuring our products are absolutely free from contaminants. Because all of our products are made with natural ingredients, a refilling system would be very challenging due to the higher risk of contamination. So as convenient as the idea of rinsing and refilling bottles may seem, our safety standards unfortunately cannot be achieved by simply rinsing bottles out at home with soap and water. However we are always looking for ways to keep our customers' safety, wellbeing, and convenience in mind, so rest assured we will continue to work on exploring our alternatives and expanding our various efforts. Please rest assured that we will take your feedback into consideration. Thank you! :)]
  • Monette (04/24/2017)

    This will be a staple in our laundry room from now on! It removes stubborn dirt and leaves clothes smelling fresh.
  • Raphonzel (04/24/2017)

    I love, love, love this product. I thought may pagkamahal siya dati so I switched back to our old, commercial laundry detergent. I was wrong. I did my laundry but it rained for a few days and our clothes smelled really bad. I went back to this product. Sunday night I washed my clothes, Monday-Wednesday it rained. Our clothes are still wet and it is already Thursday, however, our clothes still smells good. WOW!!! I love it!!! I AM NEVER GOING BACK TO THE COMMERCIAL BRANDS.
  • Adel (04/24/2017)

    this is quite expensive but is a great product and has a lovely and mouthwatering thirst quenching citrus scent (it's really very tempting to drink it when doing the laundry on a hot sunny day lol!) we use this for soaking our clothes after washing with the unscented powder. but i was just wondering if i can use this as an all purpose floor and tile cleaner concentrate? our dog's skin is very sensitive to domex, zonrox, mr. muscle, glade, lysol, etc. i've tried every other brand but his underbelly is still easily irritated whenever he lays down on a surface thats been recently mopped. i now also have a pregnant dog and i'm worried because her nipples are always in direct contact with the floor. since then i've been searching for an all natural floor disinfectant. do you have plans on releasing a floor and tile cleaner? i really hope you do. i appreciate the home hacks shared in here but i really need you to make an affordable product specifically made for disinfecting/deodorizing floors. thanks HHN! [EDITOR'S NOTE: Hello Adel! We're so glad that you love dour Natural Liquid Detergent. You'd be happy to know that our Natural Liquid Detergent is safe to use on floor tiles. It's also 100% natural and all of its ingredients are safe for the environment. We also appreciate your suggestion on creating a natural floor and tile cleaner and we'll definitely take it into consideration for the future development of our all-natural home care line. Thank you very much for your support!]
  • Veronica (04/24/2017)

    This is so sulit to use! It's even more effective than the other big brands in removing dirt. Bonus is the scent that keeps our clothes fresh smelling so that there is no need to use fabric conditioner. It also works well for microfiber cloths like towels to keep them soft and fluffy. Will keep using!
  • Melissa (04/24/2017)

    Love this and the powder detergent too. My son and I are allergic to heavily scented chemical detergents so this is heaven sent. I used to only use this for my yoga and running clothes but now use on everything. My husband loves the smell of clean sheets and clothes and prefers this over heavily perfumed commercial brands. Some commercial brands smell good while washing but once clothes are worn or if you sweat on them the clothes smell bad. Not with this detergent. If you can consider a bigger container with more soap, it will save us packaging. Thanks in advance! [EDITOR'S NOTE: Hello Melissa! We're thirlled that you loved our Natural Liquid Detergent. We also appreciate your suggestion on the packaging and we'll surely consider this for the future development of our Home Care line. Thank you!]
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