Natural Liquid Detergent 950ml

From fresh, white linens to crisp, white shirts; these simple joys in life are any cleaning diva’s dream. But did you know that the bleach you’ve been using to get that “insta-white” effect can actually harm you and the environment?

Bleach, a chlorine-based chemical solution, is a highly toxic substance that has been involved in more household poisonings than any other chemical. It’s found in the majority of household cleaning products, disinfectants as well as laundry detergents. According to the Environmental Working Group (EWG), frequent users of chlorine bleach are at increased risk of developing asthma and other respiratory problems. The West Virginia University Extension also links chlorine-based compounds, like dioxins, with low sperm count, testicular cancer and breast cancer due to their ability to mimic human hormones.

Optical brighteners, an alternative to bleach, make fabrics appear brighter but can often cause skin irritation. As they can accumulate in the environment, they too become toxic to aquatic life.

So, in the race to have the softest, whitest, most fragrant clothes, detergent manufacturers use a chemical to address a problem that causes another problem that needs yet another chemical to fix. You want nice-smelling clothes, put fragrance. Fragrance might cause discoloration, so put a whitener. Whitener makes clothes stiffer, so put a fabric conditioner to soften clothes. That’s a lot of chemicals left on the fabric that your skin is exposed to. No wonder people get skin allergies nowadays! Perhaps the only solution is to switch to a natural, harmful chemical-free detergent!