July 8, 2010
PRESS RELEASE

Gentle Care Down There

Gandang Kalikasan, Inc. (GKI) through its brand Human Nature, is the fastest-growing social enterprise in the Philippines. Founded in November 2008 by Anna Meloto-Wilk and Camille Meloto, daughters of Gawad Kalinga founder Tony Meloto, Human Nature is guided by the principles of being PRO-PHILIPPINES, PRO-POOR and PRO-ENVIRONMENT. It produces natural and organic personal care products that are 100% made in the Philippines and 100% free from harmful chemicals. It recently sold its one millionth product.

Today it announces:

• For the first-time ever, an ALL NATURAL feminine wash is available in the Philippine market at an affordable price –starting at Php54.75
• Human Nature Feminine Wash is 100% natural giving you pH-balanced feminine care to gently cleanse and freshen you without irritating your sensitive skin
• Human Nature Feminine Wash is triclosan-free, paraben-free, parfum-free, SLS/SLES-free and propylene glycol-free

Ladies, you asked for it and now you have it! For the first time ever, an ALL NATURAL feminine wash to gently cleanse and freshen the most intimate part of your body without causing irritation.

Human Nature’s All Natural Feminine Wash is a definite breakthrough in feminine hygiene products. It’s the first of its kind in the Philippine market --an all natural, mild, gentle and light-foaming wash. As we all know, there are many contributing factors that change the pH balance of a woman’s flora; frequent washing with soaps and perfumed feminine hygiene products, douching and prolonged menstruation are just some. Because Human Nature cares about Filipina women AND the environment, they’ve taken the best ingredients nature has to offer and created a wonderful feminine wash that’s entirely free of all the usual harmful chemicals found in many feminine washes. Ingredients include aloe leaf extract and chamomile essential oil, known for their anti-bacterial, soothing, calming and aromatic benefits, coconut and sunflower oils, natural cleansing agents, and rice and anise extracts to work as natural preservatives.

Human Nature believes very strongly that natural products are far safer than chemical products and that safety should be affordable for everyone. But traditionally, natural products are far more expensive than the regular chemical offerings. But with its new 100% natural feminine wash, Human Nature has well and truly put its money where its mouth is! Despite the natural ingredients costing far more than cheap chemicals, Human Nature has kept the price to a very affordable P54.75 for a 50ml bottle. Many chemical fem washes use parabens as preservatives, chemicals which are banned in some countries since studies have shown they can cause irritation and are even linked to breast cancer. Parabens can cost less than P200 per kilo for manufacturers. Human Nature on the other hand, uses P-Anisic acid from Anise as a preservative, which costs P5,000+ per kilo. Many fem washes contain synthetic fragrances, which cost as little as P500+ per kilo but have been linked to irritation, hormone disruption, reproductive problems and other health issues. Human Nature has chosen pure Chamomile Oil, which costs them over P10,000 per kilo. Meanwhile, many fem washes use SLS as cleansing agents, which has also been linked to irritation and environmental damage. SLS costs as little as P75 per kilo, but Human Nature has given their customers sodium cocoyl isethionate, decyl glucoside and other natural cleansers which cost P250-400+ per kilo.

So you see, good things don’t come cheap, unless of course, they come from Human Nature. Because at Human Nature, they are true to their word –100% No harmful chemicals, 100% affordable.

To learn more about Human Nature products, how to be a Human Nature Dealer or how to put up a Human Nature Branch, visit www.humanheartnature.com, your nearest Human Nature Branch or call (02) 931-5787.