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98.86% Natural

Goodness you can smile about
Have your whole family grinning from ear to ear with toothpaste powered by GREENMINERAL PLUS
✓ Zinc citrate helps prevent plaque & tartar
✓ Fluoride helps remineralize enamel & prevent tooth decay
✓ Calcium carbonate removes stain & food debris
✓ Spearmint oil & peppermint oil keeps breath fresh
✓ Free from harmful SLS/SLES & triclosan

Goodbye morning breath!
88% of users reported fresher breath the next morning.*

*Based on a consumer panel test conducted among 100 users, June 2016

Brush up on Fluoride
Water fluoridation is the one of the Top 10 Greatest Public Health Achievements of the 20th century. The World Health Organization says using fluoride is the most efficient way of reducing tooth decay. Our Natural Toothpaste has the right amount of fluoride, nature's cavity fighter.

You may still purchase our Natural Toothpaste in its classic packaging while supplies last.

Brush those pearly whites with goodness you can smile about! Get genuine smiles powered by GREENMINERAL PLUS to help fight plaque, tartar and cavities while keeping your breath fresh naturally.

Brush right!

1. Use a soft-bristled toothbrush.
2. Brushing 2x a day is recommended; 3x a day is best.
3. For children below 6 years old, a pea-sized amount of toothpaste and adult supervision is recommended.
4. Be gentle. Brush at least 2 minutes with gentle up-and-down motion so as not to wear down the enamel.
5. Don’t forget to brush both inner and outer tooth surface and your tongue where bacteria breed.
6. Don’t be an eager beaver! Wait for 30 minutes after eating before brushing. This is because the enamel is at its most vulnerable because of the demineralization process and brushing too soon will further aggravate the tooth surface.

Note: A very small number of people are allergic to fluoride, in the same way that some are allergic to nuts or eggs. If you have a known fluoride allergy, we recommend that you do not use our toothpaste and seek advice from your dentist on the best dentifrice for you.

sorbitol, calcium carbonate (mineral-derived), aqua (water), glycerin (vegetable-derived), sodium coco fatty alcohol sulfate (coconut-derived), Mentha spicata (spearmint) leaf essential oil, xantham gum, Sesamum indicum (sesame) seed oil, betaine (sugar beet-derived), zinc citrate (mineral-derived), gluconic acid (plant derived), sodium benzoate (plant-derived), sodium gluconate (plant derived), rebaudioside A (plant-derived), menthol (plant-derived), sodium fluoride, carrageenan, Mentha piperita (peppermint) leaf essential oil, Mentha arvensis (corn mint) leaf essential oil

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