
Minty but no with no sting! It's natural but works like the 12hr-fresh toothpaste available in the market!

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99.67% Natural
Have fresher, brighter grins with STAINCLEAR ACTIVES that helps remove surface stains.
✓ Zinc citrate helps prevent plaque & tartar
✓ Natural abrasive silica helps remove surface stains
✓ Peppermint, corn mint & menthol keeps breath fresh
✓ SLS/SLES & triclosan-free
Bring out fresher, brighter grins everyday with toothpaste infused with STAINCLEAR ACTIVES.
Brush right!
1. Use a soft-bristled toothbrush.
2. Brushing 2x a day is recommended; 3x a day is best.
3. For children below 6 years old, a pea-sized amount of our Kids Natural Toothpaste and adult supervision is recommended.
4. Be gentle. Brush at least 2 minutes with gentle up-and-down motion so as not to wear down the enamel.
5. Don’t forget to brush both inner and outer tooth surface and your tongue where bacteria breed.
6. Don’t be an eager beaver! Wait for 30 minutes after eating before brushing. This is because the enamel is at its most vulnerable because of the demineralization process and brushing too soon will further aggravate the tooth surface.
Note: A very small number of people are allergic to fluoride, in the same way that some are allergic to nuts or eggs. If you have a known fluoride allergy, we recommend that you do not use our toothpaste and seek advice from your dentist on the best dentifrice for you.
sorbitol, water, hydrated silica, glycerin, sodium C12-18 alkyl sulfate, xanthan gum, Sesamum indicum (sesame) seed oil, betaine, aroma (flavor), Mentha arvensis (corn mint) leaf essential oil, Mentha piperita (peppermint) leaf essential oil, zinc citrate, gluconic acid, sodium gluconate, carrageenan, sodium fluoride, rebaudioside A, menthol, sodium benzoate